Bio

[b]WELCOME TO MOVING TARGET ENTERTAINMENT'S ARTIST "TOOLEZ" [/b] After consistently hitting his audience with new material, Toolez has a built a loyal following waiting for him to hit the masses. The release of his Promo CD, “Toolez Does San Antonio,” advocated the thoughts of a college baller and attracted regional attention. This wave of interest pulled him into New York’s XFM radio and Philadelphia and Hartford’s top urban radio stations including Hot 93.7. In that same year he added numerous live performances including opening up for the likes of Kanye West and Ludacris: UCONN Spring Weekend, and Apathy: New London, CT. Toolez fans will no longer have to wait for the next winning hit. His latest release, “As Good As It Gets,” is filled with hard hitting street lyrics, reminiscent images, ever-changing melodic flows, and double barreled metaphors that flip from line to line. Now today’s society has been polluted with forms of music and entertainment that don’t relate to the everyday life of the consumer. The growing trend of Hip-Hop seems to focus on the “hustler” mentality of the “trap” or the “bling” style of a successful rapper. This trend is the basis for great entertainment, but the foundation for a loyal fan base is rooted in the balance of admiration and relativity. True hip-hop fans are able to detect fallacy in a rapper’s strive for this balance. As a result, music labels have had to dedicate efforts toward building street credibility for new rappers. As trends of the entertainment world goes round and round, music fans need to know that there will always be a true representation of them in connection to Toolez. Toolez has the advantage of appealing to wide audience without much effort. He has the unique characteristic of being exposed to and living in various cultural and economic conditions. Ranging from the African American based hoods of Pennsylvania to the Caucasian filled campuses of a major University; he understands every aspect of the new generation which is evident in his music. He exploits different images that make him attractive to each segment of the Hip-Hop and Rap market without losing validity. For example, the track “Hollyhood Rock Stars” depicts the thoughts of a typical male in his hood which can draw in the hardcore dimension of listeners; the catchy hook of “Red Carpet” can draw more of a commercialized audience; the prolific testimony “Heaven On Earth” lends a more soulful backdrop in the production, allowing him to appeal to an R&B audience as well. In conclusion, Toolez is a product that satisfies the tastes and preferences of customers in every applicable competing lane. This is merely a taste of what makes him rap’s new champion.